Creative Global Network for the Visual Arts

VIP Art Fair - is privacy an issue?

ArtReview has been back at the VIP Art Fair today, and has had a jolly old time looking at the different booths. An interesting element of the fair is that it reveals how many languages are spoken by individuals at each gallery, revealing that many galleries employ some highly impressive linguists. Several galleries have contacts available (and it has to be said, these are largely women) that can speak five or six languages. We've also found the little figures that you can select to check the scale of the artworks rather amusing, as though these might represent the six types of collector. Will you be Ms VIP I, (slim and young with heels) or Mr VIP I (suit, bald)?

However, after looking at 200 or so artworks ArtReview was a little concerned when, checking our privacy settings, it was revealed that every time we looked at a work (signed in on a VIP setting), our email address was being shared with the gallery in question. That seems rather a big deal, and we don't really remember this being pointed out properly at the sign up stage. ArtReview wonders whether everyone is aware that they are giving their email address to the galleries they are checking out? We realise that you can, however, turn this option off, but the default setting is to share...

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